SG Preston

Helping bionenergy working smarter

Client: SG Preston

Project: Brand development

Country: USA

Agency: FutureBrand

Challenge: To rethink through the entire value chain to deliver maximum impact: harvesting, collection, processing, manufacturing and delivery of naturally occurring waste and turning it into natural energy. It incorporates the use of proven, cutting-edge 3rd party conversion technologies that are continuously focused on R&D, incorporating academia, industry and public opinion. It works, and delivers what is promised. It understands its stakeholder needs the needs of the stakeholders: renewable energy plant owners, waste owners and, communities. It is savvy and sees opportunities where others don’t see it. It drives efficiencies to generate long term impact and return on investment.

Results: Outstanding relationship with the customers, suppliers and public.

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